Label Design
This project requires creating packaging for Rattlesnake Bistro's main Mexican snack product. The packaging should be extravagant, visually appealing, and incorporate the brand's red color. It should appeal to college students and convey a sense of importance while maintaining a budget-friendly image. Meeting the 9-day deadline is crucial for the timely execution of the project.
Brief
The brief is about a project for a company called "Rattlesnake Bistro," which specializes in making and distributing Mexican snacks. Their main product is served in diners and is targeted towards college students. The company wants to convey a sense of importance and value while maintaining an inexpensive image.
Job Description:
The task at hand is to create packaging for Rattlesnake Bistro's main product. The packaging design should match that of their competitors to ensure it fits in with the market and customer expectations. The client prefers an extravagant design, which means the packaging should be visually appealing and attention-grabbing. Additionally, the packaging must incorporate the company's brand color, which is red. It should also include a clear and enticing description of the product to attract potential customers.
The task at hand is to create packaging for Rattlesnake Bistro's main product. The packaging design should match that of their competitors to ensure it fits in with the market and customer expectations. The client prefers an extravagant design, which means the packaging should be visually appealing and attention-grabbing. Additionally, the packaging must incorporate the company's brand color, which is red. It should also include a clear and enticing description of the product to attract potential customers.
Target Audience:
The target audience for this product is college students. This implies that the packaging design should resonate with a youthful, energetic, and fun vibe, appealing to this specific demographic.
The target audience for this product is college students. This implies that the packaging design should resonate with a youthful, energetic, and fun vibe, appealing to this specific demographic.
Company Values:
Though not explicitly stated, the company seems to value quality and care in creating its snacks, considering that they mention their main product is made with love. Additionally, they want to maintain an inexpensive image, which indicates that cost-effectiveness is an important aspect of their business approach.
Though not explicitly stated, the company seems to value quality and care in creating its snacks, considering that they mention their main product is made with love. Additionally, they want to maintain an inexpensive image, which indicates that cost-effectiveness is an important aspect of their business approach.
Deadline:
The project must be completed within 9 days, highlighting the urgency of the task.
The project must be completed within 9 days, highlighting the urgency of the task.
